Evening

Kick-Off Cocktail Party, sponsored by L'Oreal

7:45 - 8:15am

Breakfast & Company Chats

8:15 - 9:15am

Opening Keynote Address

9:30 - 10:45am

Panel Discussions on:

• Sports Marketing
• Media & Entertainment
• Managing Brands Globally

11:00 - 12:00pm

‘Back to Class’ sessions where professors will present the latest marketing research and trends.

12:15 - 12:45pm

Lunch

12:45 - 1:45pm

Afternoon Keynote Address

2:00 - 3:15pm

Panel Discussions on:

• Luxury Goods
• Marketing to Teens
• Non-Traditional Marketing

3:15 - 5:30pm

Career Fair